A documentary spanning over about 30 minutes has become the ‘most viral video’ in history with more than 100 million views in just 6 days.
|KONY 2012: Documentary about Joseph Kony becomes historical viral hit (Image Credit: Visible Measures)|
Kony 2012, a documentary about Ugandan rebel leader Joseph Kony, was uploaded by Invisible Children on March 05 which has generated about 76 million hits only on Youtube.
As describe on YouTube, “KONY 2012 is a film and campaign by Invisible Children that aims to make Joseph Kony famous, not to celebrate him, but to raise support for his arrest and set a precedent for international justice.”
The stats are released by Visible Measures, the leading independent third-party measurement firm for Internet video publishers, advertisers, and viral marketers.
Watch 'Kony 2012' Video below:
SOURCE: Visible Measures