|Datran Media Acquired Allvoices (Official annoouncement on May 4)|
NEW YORK, May 5 – Allvoices is acquired by Datran Media. It was announced yesterday (May 4, 2011) by official sources in Datran Media. It is already confirmed by Amra Tareen, the founder of Allvoices, in her allvoices article. As the financial terms of the deal were not disclosed by the companies but it is buzzed around that the acquisition was a mixture of cash and stock.
Datran Media is a leading digital marketing technology company that helps advertisers and publishers discover and reach their ideal audiences and Allvoices is one of the world's largest social news sites with over 460,000 contributors and approximately 10 million unique visitors per month. Therefore, Allvoices contributors and readers hope the best out of this transaction as both of the companies have their own specific expertise and huge presence in online businesses.
Furthermore, Datran Media offers digital advertising solutions, extent of audience and analytics related thereto, email marketing services and media monetization. More than 1,000 top consumer brands have relied on Datran Media to deliver campaigns that exceed their branding, acquisition, retention and monetization goals.
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